Social Media Manager

Social Media Manager — SL Yachts Brokerage, Vancouver

SL Yachts Brokerage is seeking a creative, commercially minded Social Media Manager to lead our digital presence in Vancouver. This role is ideal for someone who understands luxury branding, audience engagement, and the art of translating exceptional yacht listings, brokerage expertise, and on-water lifestyle moments into compelling social content. You will shape how our brand is seen across key platforms, ensuring every post reflects the sophistication, credibility, and aspirational appeal that define SL Yachts.

In this position, you will develop and manage the social media calendar, create and publish high-quality content, coordinate imagery and video, write polished captions, monitor performance metrics, and identify opportunities to grow reach and engagement. You will work closely with the sales and marketing teams to promote yacht listings, events, client stories, and market insights while maintaining a consistent brand voice. The ideal candidate brings strong copywriting skills, visual sensibility, platform expertise, and a proven ability to build meaningful digital presence within luxury, marine, travel, or lifestyle sectors.

Key Responsibilities

• Plan, create, schedule, and manage social media content across relevant platforms

• Develop engaging campaigns that support yacht sales, brokerage visibility, and brand growth

• Write refined, on-brand captions, messaging, and promotional copy

• Coordinate photo, video, and short-form content production for listings and lifestyle marketing

• Monitor analytics, track campaign performance, and recommend strategic improvements

• Engage with followers, inquiries, and online communities in a professional, timely manner

• Collaborate with internal teams to align social media activity with business objectives and events

Qualifications

• Experience managing social media for luxury, lifestyle, real estate, marine, or hospitality brands

• Strong understanding of content strategy, platform trends, and audience development

• Excellent writing, editing, and communication skills

• Confidence working with visual assets and creative direction

• Analytical mindset with the ability to interpret data and optimize performance

• Based in Vancouver or able to work closely with the local team and market

If you are passionate about luxury marketing, digital storytelling, and the yachting lifestyle, we would be pleased to hear from you. Join SL Yachts Brokerage in Vancouver and help elevate a brand that represents expertise, discretion, and remarkable experiences on the water.